HOW TO STUFF A WILD BIKINI, the sixth entry in American-International’s “Beach Party” series, attempts to breathe new life into the tried-and-true formula of sun, sand, surf, songs, and corny jokes. Frankie Avalon and Annette Funicello are still around as Frankie and Dee Dee, but in this go-round they’re separated; he’s in the Navy stationed on the tropical island of Goona-Goona, while Annette has to contend with the romantic enticements of Dwayne Hickman .
Frankie’s part amounts to a cameo, enlisting local witch doctor Buster Keaton (!!) to keep those girl-hungry beach bums away from Dee Dee (while he frolics unfettered with lovely Irene Tsu !). Keaton’s magic ain’t what it used to be, so he has his daughter conjure up a knockout named Cassandra, who first appears on the beach as an animated bikini. All the boys go ga-ga for Cassandra, including a go-go ad man named Peachy Keane, who wants to promote her and Hickman as the ‘Boy and Girl Next Door’ in a series of ads for a motorcycle. And where there’s “sicles”, there’s Erich Von Zipper, who “adores” the stunning Cassandra and wants to enter the cross-country motorcycle race with her against Hickman and Dee Dee to win the coveted ‘Boy and Girl Next Door’ titles… even going as far as changing his image from black leather clad hood to button-down Madison Avenue man!
The movie’s a mash-up of beach party silliness and HOW TO SUCCEED IN BUSINESS WITHOUT REALLY TRYING, playing more like a traditional musical instead of a rock’n’roll dance party. In fact, the only rock ‘guest act’ in this one are The Kingsmen (of “Louie, Louie” fame), who get one song during a nightclub scene. Substantial time is given to the Madison Avenue Madmen, led by Mickey Rooney as Peachy, who mugs his way through the part in his own inimitable style, and even gets to sing a couple of numbers. Rooney’s boss is veteran Brian Donlevy as B.D. “Big Deal” McPherson, getting a chance to play a comic role for a change, and he’s fun to watch. Harvey Lembeck does his own mugging once again as Von Zipper, while comedian Len Lesser replaces Timothy Carey as ‘North Dakota Slim’s’ even meaner brother, ‘South Dakota Pete’.
Annette’s more covered up than usual, due to the fact she was pregnant during the film’s shoot. The producers got pretty creative hiding her bulge, even using a bucket of Kentucky Fried Chicken at one point – how’s that for product placement! Beverly Adams , the future Mrs. Vidal Sassoon, makes a sexy (if extremely klutzy) Cassandra. Regulars Bobbi Shaw (as Keaton’s assistant Khola Koku), Alberta Nelson, Andy Romano, Michael Nader, and Marianne Gaba are on hand, and reportedly Beach Boy Brian Wilson is in the movie as… well, a beach boy! And there’s a cameo appearance at the end by everyone’s favorite TV witch as Keaton’s daughter:
Yep, Elizabeth Montgomery, star of BEWITCHED and then-wife of director William Asher! The slapstick cross-country race shows signs of Keaton’s handiwork; alas, this was his last in the franchise. The formula had worn pretty thin by this point, and the next ‘Beach’ movie, GHOST IN THE INVISIBLE BIKINI, didn’t even feature Frankie and Annette, and is a disappointing end to the series. HOW TO STUFF A WILD BIKINI is a game try to resuscitate the franchise, but failed to keep the ‘Beach Party’ money machine running. Frankie and Annette went on to star in a racing drama, 1966’s FIREBALL 500, but fans would have to wait thirty years to see them get back to the beach… in 1987’s aptly titled BACK TO THE BEACH!